What Is Toxic Productivity?

Do you overcommit to projects? Do you get annoyed when your coworkers fail to reply to your late-night messages? Do you work 12-hour days no matter what? Do you usually skip the gym because you feel compelled to finish a report tonight that you know no one I going to read until the next day? […]

Neuromarketing: Tools and Pros and Cons

Have you ever wondered how marketers gain insights into the consumer’s, i.e., your, decision-making process when making a purchase? Wonder no more. The answer is that they use neuromarketing. This method, which is used to understand consumers, has some benefits although it has garnered some criticism as well. What Is Neuromarketing? Neuromarketing researches consumers’ responses […]

The positive impact of breathing on memory and emotions

“Breath is the bridge which connects life to consciousness, which unites your body to your thoughts. Whenever your mind becomes scattered, use your breath as the means to take hold of your mind again.” Thich Nhat Hanh, Buddhist monk, meditation teacher, & author Do you find yourself taking a deep breath before tackling a difficult task? […]

Conflict Resolution Tips

Despite several warnings, Bob from sales is always late with his reports and Tom from accounts can’t do his job until he has all the numbers. As a result, Tom is also late with his reports. He feels frustrated because he thinks this makes him look bad through no fault of his own. And he’s […]

Talent Management Fundamentals

When it comes to talent management, there is no one-size-fits-all solutions. Finding the right talent, getting them onboard, and helping them grow within the organization requires flexibility, ingenuity, and strategic thinking. Employees are the beating heart of a company, and looking after them has a positive  impact on organizational performance. “These days candidates are looking […]

Growth Hacking Fundamentals

Growth hacking is effective digital marketing which focuses on the rapid growth of a business. It is an efficient way to grow and scale your company’s client base. Growth hacking relies on creative, innovative, and inexpensive strategies. The goal here is to increase conversion rates and expand the user base. The focus of this approach […]

Why Is Being Bilingual a Good Thing?

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The American journalist Flora Lewis famously said that “Learning another language is not only learning different words for the same things but learning another way to think about things.” When you speak more than one language, you see the world differently. The words that describe one object may have different nuances in other languages that […]

How to Be More Productive

The alarm goes off very early. You throw some clothes on and run to the gym for an early workout. Run back home, shower, breakfast. Go through today’s endless to-do list. You groan in despair. So much to do! And don’t forget your kids’ packed lunches. At least it is not your turn to carpool. […]

Stop Procrastinating!

Do you often find yourself putting off tasks? You tell yourself that you will do them later. But when that later time comes and the jobs are not finished, you berate yourself. You call yourself lazy and think you have bad time management. And you feel guilty as well. The good news is that you […]

How Exercise Improves Brain Health

Do you know how to protect your brain from the devastating effects of degenerative diseases? This may sound all gloom and doom and clickbait-y, but it is actually not. Neuroscientists have carried out research into how to improve our cognitive abilities as well as mental health and have found that exercise is key. Yes! Physical […]